About this Blog

The purpose of this blog is for my personal use. It serves as my personal diary as I investigate Chinese internet/gaming companies for investment purpose. If you have any comments or disagreement, please give me feedbacks.

Friday, February 6, 2009

Status of new game development by Sohu

The last article on Sohu’s game can be found here:

JianXian (Legend of Ancient War) is a third party game. It is developed by another company but was licensed to Sohu. It is getting closed to the market. It will have the final closed beta on 2/17/2009.

During this stage of beta, the players’ account will not be removed after this stage of close beta. It means the game is almost ready. This stage of closed beta shall not be long. For a free to play game, open beta means the start of monetization. Therefore, I predict monetization of this game will be only 2 or 3 months away.

LDJ (The Duke of Mount Deer)
It is still in closed beta. On 12/28/2008, it went into second stages of closed beta. I also found an in-game video. It can be found here:

From the above video, it is clear the game is a very cute, cartoon styled game similar to NTES’s XYQ.

If SOHU is going to have another blockbuster, this may be the one.

SOHU will unveil another game on 2/12/2009. It already has a web site:
and has a blog:

More information about this game can be found here:

During the third quarter 2008 earning conference, SOHU call this new game “Immortal Faith”. There are really no new information on this game until February 12, 2009. It will be interesting to hear more about this game.

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